How to Make Your Non-Fiction Writing More Humorous

Humor can play a significant role in making your non-fiction content more engaging. However, incorporating humor does not necessarily mean it will come naturally. While some people possess a natural knack for humor, others may struggle with it. What one person finds hilarious, another might find confusing or even offensive. Therefore, it is crucial to approach humor with care and sensitivity, ensuring that it enhances rather than detracts from your content.

The level of humor you introduce should be appropriate to your topic. For instance, a piece on cancer research would not benefit from any humorous elements. On the other hand, a humorous piece on the quirks of Virgos or flatulence would be more suitable. This article aims to provide guidance on how to integrate humor effectively into non-fiction writing, using personal experiences and expert advice.

My Unintentional Humor Mishap

As someone who does not possess a 'funny bone' in their body, my humor often comes across unintentionally. A significant example of this occurred during my tenure as a lead writer for Apple’s hardware product marketing websites in 2002. I wrote an article about the PowerBook G4, highlighting, among other aspects, its quantum increase in processing power. What I meant was a significant leap in processing power, but due to my misunderstanding of the term 'quantum,' the writing went astray.

My mistake was pointed out by Lars, a colleague at Mathematica, who informed me that 'quantum' refers to the smallest possible energy increment. Therefore, the term 'quantum increase' was misleading. When Lars shared this information with a friend at Apple, it led to a hearty laugh and a swift change in the text from 'quantum increase' to 'quantum leap.' The PowerBook continued to sell like 'hotcakes' despite the mix-up.

In this mishap, Apple's colleagues found humor in my mistake and it turned into an unintended joke that helped change the language of the content without damaging the overall subject matter.

Strategies for Humor in Non-Fiction

Here are a few strategies to make your non-fiction writing more humorous:

1. Create an Outline with Humor 'Placeholder'

Before diving into the writing, draft an outline and identify where humor could enhance your content. For each subheading or section where a humorous touch would improve the flow of information, add a 'placeholder.' This will help you remember to incorporate funny anecdotes, jokes, or stories when you begin writing. Once you have your outline, search online for relevant anecdotes, jokes, or funny stories that can be integrated into each section.

2. Engage with Humorists and Feedback

Do not hesitate to seek input from individuals who have a great sense of humor. Consult them for ideas and feedback on the humor you have incorporated. However, be cautious of 'pseudo-jokesters' who are just trying to impress. Their attempts often fall flat, leading to a negative impact on your content. Choose trusted sources for feedback to ensure the humor you add is effective and appropriate.

3. Avoid Forcing Humor

Humor should naturally complement your content. Do not force humor into awkward or uncomfortable situations. If it feels forced or does not fit, it will likely detract from the overall quality of your writing. The goal is to enhance your content subtly and tastefully, not to overshadow it. Remember, adding humor either helps or hurts your content; there is no in-between.

Conclusion

Incorporating humor into your non-fiction writing can make your content more relatable and engaging. However, it requires careful thought and execution. By following the outlined strategies and being mindful of the context and appropriateness of humor, you can create content that resonates with your audience. As I learned from my mistake at Apple, even unintentional humor can turn into a funny story that can be used to better your content.

Key Takeaways:

Humor should be sensitive and appropriate to the topic. Create an outline with placeholders for humor. Seek feedback from trusted individuals with a good sense of humor. Avoid forcing humor; it should enhance, not detract from the content.